Huda Al Nuaimi

OVERVIEW

Huda Al Nuaimi is an Emirati fashion designer who creates luxury ready-to-wear fashion and accessories.

We were asked to develop a clean, minimal and sophisticated look for the brand. This included modernising Huda's logo, packaging, stationery and garment labels, along with the design and build of a new e-commerce site.

We were also involved in the copywriting for the online store, and advised Huda's photographer on how to style and shoot garments to maximise online orders.